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Using social sites to accomplish your goals
Http://LeonardSipes.Com Question; can you effectively engage multiple social sites with limited staff? I attended BlogWorld in Los Angeles and went to a website marketing session. There was general...
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Kudos to Google and YouTube! Financial Help for Nonprofits and Associations
Http://LeonardSipes.Com (PR and social media for government, associations and nonprofits) I wrote an article describing assistance from Google regarding assistance to nonprofits, see...
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Using Video or Audio to Explain and Sell Your Website
Http://LeonardSipes.Com This site specializes in public relations and social media for government, associations and nonprofits but the bulk of innovation in the use of video or audio to explain and...
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The Future of Video, Web TV and BlogWorld
Http://LeonardSipes.Com The thousands attending June’s Blog World–New Media Expo left the Javits Convention Center in New York after three days of intense networking and strategy sessions....
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YouTube Video Length-Research States Shorter is Better
From Marketing Charts.Com (Source below) “While 33% of the most-engaging YouTube campaigns run under 30 seconds, only 11% of campaigns by volume run that length, per findings from a Yesmail...
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The Goals of Social Media
Http://LeonardSipes.Com Infographic Below: Well, this is cheating a bit. I’m facilitating a group discussion on social media for a large government agency in Washington, D.C. and this infographic...
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Internet Television–the New Social Media-Blogging Platform?
Http://LeonardSipes.Com There are thousands of channels on internet television that remind me of the early days of blogging; many choices waiting for an audience to show up. I have a Roku box and...
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Want to Tell Your Business or Personal Story? Then Use Video.
From my other website at Http://MyLifeAudio.Com . Http://LeonardSipes.Com Ask yourself, if ten billion 14 year olds can upload video to YouTube, why can’t you? There are endless reports about the...
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Add Media to Your Press Releases for Maximum Impact
Http://LeonardSipes.Com and Http://MyLifeAudio.Com I have 15 years of experience creating audio and video for the internet and attaching them to press releases. The results are gratifying. I could...
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Creating Great Content for Websites through Audio, Video and Blogs
Http://LeonardSipes.Com and Http://MyLifeAudio.Com Background: I speak to a variety of agencies and national organizations on social media or public relations and I usually create articles or...
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How to Host and Create Audio and Video Interviews
Http://LeonardSipes.Com and Http://MyLifeAudio.Com Facebook Page at http://www.facebook.com/LeonardSipes Background: I speak to a variety of agencies and national organizations on social media or...
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Mobile Technology and Charitable Giving
From my other website at Http://MyLifeAudio.Com Facebook Page at http://www.facebook.com/LeonardSipes Research from Pew on charitable giving suggests that people are ready and willing to use their...
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Convincing Personal and Business Stories Need to be from the Heart
From my other site at Http://MyLifeAudio.Com Fast Company offers an interesting article titled, “Using Great Storytelling To Grow Your Business.” For me, the important paragraph is “The key to engage...
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Telling Your Story Through Audio or Video Builds Trust
From my other site at Http://MyLifeAudio.Com Do people trust you? Do people trust your business or organization? People buy from people, not businesses. While I have a hard time understanding this...
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Marketing Associations and Nonprofits-An Internet Based Strategy
From my other website at Http://mylifeaudio.com . I wrote an article addressing marketing for businesses. In essence, I suggested that businesses need to establish a personal relationship with the...
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Fear Public Speaking? The Solution is Audio or Video Recordings on the Internet
From my other website at Http://MyLifeAudio.Com Many of us fear speaking in public. The solution is to create audio and video products that give you complete control. Audio or video tells your life...
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The New Audio and Video Producers-You Just Don’t Know We Exist
Http://LeonardSipes.Com There is a new generation of professionals creating audio and video. We are also creating and maintaining websites, shooting and editing photos and employing a wide array of...
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Create Great Content To Improve Government Customer Service
Create Great Content To Improve Government Customer Service Leonard Adam Sipes, Jr. The article below is a speech delivered on December 11, 2014 at the Digital Government Institute...
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Sipes Promoting County Through His Award-Winning Work
Sipes: ‘Preston County is uniquely suited for growth,’ Terra Alta resident promoting county through his award-winning work Leonard Sipes Jr. Leonard Sipes Jr. is using his expertise in promotions and...
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Content Creation Sucks-Podcasting Is the Answer
My original title: “Teamwork, Podcasting and Content Creation for Customer Service.” I’m not sure if this sounds like something from, “The Bureaucrats Guide to Jargonistic Government,” but creating...
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